just move on to the next site. Colloquialisms aside, there's a lot of content out there, and the spiders use a lot of resources. Overload them and they leave out of necessity. Why? Google has what is called a "crawl budget". Simply put, crawl budget is the amount of resources Google will use to index your site. There is no specific, set limit for the crawl budget, as each site is unique. However, each resource call is a potential place for the spider to drop crawling your site due to
excessive travel to the server and back causing delays in page rendering. Delays in page rendering Ad network fails to compress images? Are there any script errors? Are you loading content after your ad, causing the crawler to wait for the rest of the fax number list DOM? These are all situations where the crawler is likely to stop indexing your site. One of my clients started with only 300,000 indexed pages. We fixed their ad issues, and now Google regularly crawls a few million. The ads themselves aren't
the problem, but they can create problems if not implemented intelligently. 3. Are you too heavy? No, it's not about exaggerating your breasts. In 2012, Google announced the "Top Heavy" algorithm, which was designed to prevent sites that were "top heavy" with ads from ranking well in its listings. The recent change to Google's AdSense rules suggests that they can now look at pages differently. Instead of a limit of 3 AdSense units per page,